Tour by Erykah Badu, Queen Latifah, Jill Scott | ||||||||||
Promotional poster for festival
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Associated album |
The Dana Owens Album Worldwide Underground Beautifully Human |
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Start date | July 8, 2005 | |||||||||
End date | August 13, 2006 | |||||||||
Legs | 2 | |||||||||
No. of shows | 24 in North America | |||||||||
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The Sugar Water Festival was a music festival founded by American recording artists Erykah Badu, Queen Latifah and Jill Scott. The trek played to amphitheaters and arenas in the United States during the summer of 2005 and 2006. It began in 2005 as an event to bring awareness to health issues to African-American women. British duo Floetry opened shows during the 2005 run. The festival was relaunched briefly in 2006 with Kelis opening the show and comedian Mo'Nique hosting the festival. 2006 was the final year for the outing. The festival had plans to expand into Europe and Asia, however, this did not come to fruition.
The festival was announced in May 2005. Forming the "Suger Water Festival, LLC, the trek was headlined by Badu, Latifah and Scott. The singers stated performing Lilith Fair was the inspiration for the outing—with each singer wanting to bring a specific message to African American woman. The festival was planned within six months, not providing enough times to gain notable sponsors. Badu says the meaning behind the name is the symbolism of "water" to "Earth", as the planet is three-fourths water. She continues to say women are the sweetness to the water, giving them the name of the tour."
To introduce the shows, Badu stated: