StarHub TV
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| Country | Singapore |
|---|---|
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First air date
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July 1991 |
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Broadcast area
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Singapore |
| Owner | StarHub |
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Key people
|
Tan Tong Hai (CEO) |
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Official website
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StarHub TV |
StarHub TV is the sole cable television operator in Singapore (it was the sole pay-TV operator in the country until 2007 when mio TV, an IPTV service from its competitor, SingTel, was launched). A subsidiary of StarHub Limited, when StarHub acquired Singapore Cable Vision (SCV) in 2001, and now assumes ownership over the S$600 million broadband infrastructure built across the country by 1996.
The company offers cable television services via the cable network which has been in operation since 1991, but now under the name StarHub TV. It also provides this service via a wireless network, the Digital Terrestrial Television (DTTV) system.
The history of cable TV in Singapore started in 1991 when the then Singapore Cable Vision (SCV) was licensed to establish a nationwide broadband cable network to provide pay-TV services. SCTV also had the unprecedented responsibility of delivering terrestrial free-to-air (FTA) channels to Singapore households via its cable points, free-of-charge to viewers.
In 1999, SCV completed the construction of its S$600 million network, and in recognition of its nationwide cabling effort, SCV was granted exclusivity in the provision of pay-TV services until 2002. As the nation developed, Singaporeans began to embrace pay-TV as an additional source of lifestyle entertainment, in addition to other entertainment sources such as cinemas, Internet and DVD/VCD purchase/rentals.
In 2002, StarHub completed its merger with Singapore Cable Vision which was renamed StarHub Cable Vision.
On 2007, StarHub Cable Television was rebranded as StarHub TV.
From February 2009, StarHub TV had converted to Full Digital Mode, which meant that all Analogue transmission had cease operation.
On 30 April 2010, StarHub TV made changes to all channel numbers accessed from its cable TV platform to enable easy recall for subscribers. They introduced the three-digit numbering system for its over 150 channels carried on its platform.
On 1 August 2010, StarHub TV will cease broadcasting the Barclays English Premier League for the 2010/11, 2011/12 and 2012/13 seasons as it did not procure the rights to do so. Its carriage of Goal TV 1, Goal TV 2, ESPN, STAR Sports and STAR Cricket will also cease at the same time. The ESS channels were unavailable on StarHub's platform for 3 years until in December 2012, it was announced that ESPN, STAR Sports and STAR Cricket will return to StarHub on 14 December on a non-exclusive basis.
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Wikipedia