Stand Up and Take Action

Stand Up and Take Action is the name of an annual global mobilization coordinated by the United Nations Millennium Campaign and the Global Call to Action against Poverty.

In 2000, leaders of 189 countries assembled in New York City to outline a series of targets to address the most serious challenges in the developing world. The MDGs are an eight-point road map with measurable targets and clear deadlines for improving the lives of the world's poorest people. World leaders have agreed to achieve the MDGs by 2015.

The Stand Up is organized by the United Nations Millennium Campaign. The United Nations Millennium Campaign is a UNDP campaign unit in response to the Millennium Declaration signed by 189 member states. Established in October, 2002, it aims to increase support to achieve the Millennium Development Goals and seek a coalition of partners for action. The Millennium Campaign targets intergovernmental, government, civil society organizations and media at both global and regional levels.

The forms of participation vary.

Common ways to make noise for MDG include:

United Nations Millennium Campaign encourages the participants to record the events and inform the Campaign about the details to measure the level of support and increase the political impact.

On 15–16 October 2006, 23,542,614 people, in over eighty countries around the world set a new Guinness World Record for the largest number of people to "STAND UP AGAINST POVERTY". In Asia, 18,195,126 people took the pledge for poverty eradication. The Stand Up record attempt was an initiative of the Millennium Campaign in partnership with the Global Call to Action against Poverty (GCAP), set in time for the United Nations International Day for Poverty Eradication on 17 October 2006.

More than 43.7 million people in 127 countries participated in the second Stand Up in 2007.

From October 17–19, more than 116 million people took part in the third Stand Up. The three days of action saw huge concerts in Lagos, Singapore, Togo, Manila and Nairobi. From Pretoria, Harare and Delhi, there were vast campaign marches and mass mobilizations.

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