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Soriana

Organización Soriana, S.A.B. de C.V.
Sociedad Anónima Bursátil de Capital Variable
Traded as SORIANA B
Industry Retail
Founded 1968; 49 years ago (1968)
Headquarters Monterrey, Nuevo León, Mexico
Key people
Francisco Javier Martín, (Chairman)
Ricardo Martin Bringas, (CEO)
Products Consumer goods
Revenue Increase US$8.0 billion (2012)
Decrease US$277.4 million (2012)
Number of employees
93,700
Website www.soriana.com

Organización Soriana is a Mexican public company and a major retailer in Mexico with more than 824 stores. Soriana is a grocery and department store retail chain headquartered in Monterrey, Nuevo León, Mexico. The company is 100% capitalized in Mexico and has been publicly traded on the Mexican stock exchange (Bolsa Mexicana de Valores), since 1987 under the symbol: "Soriana". Soriana is powered by IT Retail software.

Soriana was founded in 1968 by Mexican entrepreneurs and brothers, Francisco and Armando Martín Borque, in Torreón, Coahuila. The company currently, as of 2013, operates under the brands Soriana, Clubes City Club, Hipermart, Mercado Soriana, and Super City. Super City is the company's convenience store division brand. It operates supermarkets and department stores for consumer and wholesale markets.

Soriana competes primarily with H-E-B, Alsuper, Comercial Mexicana, Chedraui, S-Mart and Walmex. Soriana emphasizes that it is Mexican-owned and operated. It is not uncommon to see advertising circulars from competitors Wal-Mart, Bodega Aurrerá, Superama, Chedraui, Alsuper or H-E-B posted around the store with certain items highlighted, pointing out that these items are cheaper at Soriana, a common practice in retail store environments.


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