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SmartGuy Group

STYLEPIT
Public
Traded as
Industry Clothing
Founded 2000 (2000)
Headquarters Copenhagen, Denmark
Number of locations
20 countries (2013)
Area served
Europe
Key people
Sven-Eric Nilsson (CEO)
Services Online retailing
Increase60 million (2012)
Website www.smartguy.de

STYLEPIT, previously known as SmartGuy Group is an online retailer of fashion apparel. STYLEPIT has been named a growth gazelle by Danish business daily Børsen for six consecutive years and has received a number of awards, including the Danish e-Commerce Award, as well as European e-Commerce Awards.

In addition to Denmark, the company has local offices or actual subsidiaries in 20 European markets.Bestseller acquired 10% of the shares, when the company became quoted on the Danish stock exchange Nasdaq OMX in late 2012. One year later, Bestseller increased their ownership to 26%. In January 2014, STYLEPIT moved their warehouse successfully to Szczecin, Poland.


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