Serence
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| Private | |
| Industry | Executive Dashboard, Dashboard, BI Application |
| Founded | 2001 |
| Headquarters | Ottawa, Canada |
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Area served
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Global |
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Key people
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Allan Wille (CEO) Peter Matthews (CXO) Mark Priatel (CTO) |
| Products | Klipfolio Dashboard for web & mobile Klipfolio Dashboard for desktop Klipfolio Dashboard Developer Edition Klipfolio Dashboard Manager Klipfolio Publisher |
| Website | http://www.klipfolio.com |
Klipfolio Inc., is a Canadian Software company founded in 2001 and headquartered in Ottawa, Ontario. With the emergence of XML, RSS, news aggregators and widgets in 2001, the company initially focused on the consumer market, and later moved into the dashboard and business intelligence space. On Feb 25, 2015 they announced a series A round of $6.2 million.
Klipfolio Dashboard is an online dashboard platform for building real-time business dashboards. It allows business users to connect to many data services, automate data retrieval, and then manipulate and visualize the data. Klipfolio uses a schema-less architecture that allows non-technical end users to more easily connect to data sources, and separates data from presentation to more efficiently use and reuse datasources throughout the platform.
Klipfolio Dashboard Online has built-in formula editing, allowing end-users to transform, combine, slice, and filter any data before visualizing it. Users are able to access the dashboard from their desktop, tablet, TV, and mobile phone, and share it with colleagues by granting access to the dashboard, or by scheduling email reports.
Serence is the former name of a Canadian corporation known for its Klipfolio Dashboard KPI dashboards or enterprise dashboards. In 2008, Serence rebranded the company as Klipfolio Inc. to take advantage of the brand recognition of Klipfolio Dashboard in the marketplace. The move reflected an increased emphasis by the firm on the enterprise or business dashboard market.
The story of Serence and Klipfolio begins in 2001 when Allan Wille (CEO) and Peter Matthews (Chief Experience Officer — CXO) pursue their vision of a simple application that assembles current information from multiple sources into a single, consistent, and coherent presentation format. Firms like PointCast pioneered a similar market in the mid 1990s. But the convergence of new technologies like XML, RSS, and ubiquitous broadband along with growing expectations from users in the late ’90s hinted at a future that Allan and Peter were excited to explore. Joined a month later by James Scott (CTO), this trio represents the founding drive behind Serence and the Klipfolio Dashboard community.
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