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Seamless (company)

Seamless North America, LLC
Private; subsidiary
Industry Internet
Founded New York City
(December 1999)
Headquarters New York City
Key people
Jason Finger, Paul Appelbaum (co-founders)
Number of employees
300+ (January 2012)
Parent Grubhub
Website www.seamless.com

Seamless (formerly SeamlessWeb) is an online food ordering service that allows users to order food for delivery and takeout from restaurants through their web site or suite of mobile apps.

Seamless was launched in 1999 by Jason Finger and Paul Appelbaum as SeamlessWeb, providing companies with a web-based system for ordering food from restaurants and caterers. Starting in 2005, Seamless was made available to the individual users and they currently partner with over 12,000 restaurants, serve over 4,000 companies, and have over 2,000,000 members in the United States and in London. The service is available for personal orders in New York City, Boston, Philadelphia, Washington, DC, Miami, Chicago, Houston, Austin, Seattle, San Francisco, Los Angeles, and London. They were acquired by Aramark in April 2006. On June 8, 2011, Spectrum Equity Investors made a $50 million minority investment in Seamless and the company has now been spun out of Aramark into an independent entity.

On June 28, 2011, SeamlessWeb notified their clients they had changed their name to Seamless.

In May 2013, Seamless announced the signing of a definitive agreement to merge with GrubHub to create a combined company to drive more orders to restaurants and for better user experience.

On August 9, 2013, Seamless and GrubHub completed their merger and now operate under the name GrubHub, Inc. (formerly known as GrubHub Seamless). The merger resulted in connecting diners with approximately 25,000 restaurants for online and mobile-ordering across the United States and in London. In the first half of 2013, the combined organization processed approximately 130,000 orders per day.


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