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Sam Butcher

Sam Butcher
Born Samuel John Butcher
(1939-01-01) January 1, 1939 (age 78)
Jackson, Michigan, United States of America
Nationality American
Other names Sam
Known for Precious Moments
Spouse(s) Kathie Yott Butcher
Children Jon Butcher
Phillip Butcher (deceased)
Timothy Butcher (deceased)

Samuel "Sam" John Butcher (born January 1, 1939) is an American artist. He is mainly known as the artist behind the Precious Moments brand of characters based on American-Christian themes. He draws in oil, water-color, acrylic, and mixed-media.

Butcher was born in Jackson, Michigan, on January 1, 1939. He was the third of five children born to a poor family. Soon after his birth, the family moved to Redding, California.

As a young man, Butcher was a "chalkboard minister," spreading the teachings of Christianity through illustrations. This job paid very little, so he supplemented his income as a janitor.

With the guide of Reverend Royal Blue, Butcher made the decision to follow deeper into Christianity. He joined the Child Evangelism Fellowship (CEF) in Grand Rapids, Michigan. There he met Bill Biel, with whom he would start his first business, Jonathan & David (J&D). During his ten-year career with the CEF, Butcher's work was seen by millions of people through the Tree House Club television programs.

In 1974, Butcher created Precious Moments drawings for J&D, which were introduced to the market a year later. Before that, Butcher created many other works, from kitsch oil paintings to comic strips. These works can be observed at the Precious Moments Chapel in Carthage, Missouri.

Prior to 1978, Sam met Eugene Freedman at a Christian trade show in Los Angeles, California.

The three major products carried by J&D were greeting cards, porcelain figurines, and vinyl dolls. J&D sourced its vinyl dolls in Asia, leading Butcher to the Philippines. In 1981 Butcher and Biel traveled to the Philippines, where they gave financial assistance to a Bible college.

Some time thereafter, Butcher and Biel ended their business relationship. J&D suspended its greeting card business, passed its porcelain products to Enesco, and stopped producing vinyl dolls. The doll business would be relaunched as Precious Moments Country Dolls in 1989 and renamed Precious Moments Company Dolls in 1992.


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