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SMG Radio Centre

Radio and Television Station of Shanghai
Shanghai Media Group
上海广播电视台、上海文化广播影视集团有限公司
Type Broadcast
Country China
Availability in Shanghai,in China
Launch date
2001
Official website
SMG Online
Shanghai Media Group
Simplified Chinese 上海广播电视台、上海文化广播影视集团有限公司
Traditional Chinese 上海廣播電視台、上海文化廣播影視集團有限公司

Radio and Television Station of Shanghai (RTS), a Shanghai-based government institutions, and its wholly owned subsidiary, Shanghai Media Group (SMG) is one of China’s largest media and cultural conglomerates, with the most complete portfolio of media and related businesses. The Oriental Pearl Media Company under SMG was the first cultural and media company in China to realize a market capitalization totaling more than 100 Bln RMB ($15 Bln) on the Shanghai Stock Exchange in 2015. By June 2015, SMG has more than RMB 61 Bln ($10 Bln) in assets and about 17,200 employees.

SMG’s businesses span operations of radio and TV networks, signal transmission, newspapers and magazines, drama and film production and distribution, OTT and streaming, IPTV, online and console gaming, digital advertising, home shopping and e-commerce, financial data and information services, children’s arts training, TV post-production services, live entertainment, tourism and cultural investments, etc.

SMG has 15 cable and satellite TV networks, 13 radio frequencies, 15 subscription-based digital pay TV channels, 8 newspapers and magazines and transmits signals via airwaves, cables, satellite and IPTV. On the content side, SMG is a leading powerhouse in China in the production of TV and films, animation and documentaries. New media is a top priority for SMG. It is poised to set up a new media eco-system with the operation of mobile TV, OTT, web portals, apps and cloud services. SMG is also a strong player in live entertainment, owning 9 top art troupes, one circus school, 8 theatres, a number of live entertainment companies. In addition, SMG possesses some of the most famous landmark properties in Shanghai including the Oriental Pearl TV Tower, the Mercedes Benz Arena and the International Convention Center. On the e-commerce front, SMG’s home-shopping is one of the largest in China with sales revenue of 8.5 bln RMB in 2014. SMG is also setting foot in cultural investments. It holds 20% of the shares of the Shanghai Disney Resort and has invested in a number of cultural investment funds including the China Media Capital, Shanghai Culture Industrial Investment Fund and the LDVP Venture Capital Fund.

Formed in 2001, SMG is the result of a merger between the People’s Radio Station of Shanghai, East Radio Shanghai, Shanghai Television Station, and Oriental Television Station. It has 11 analogue TV channels, 90 digital paid cable TV channels, an internet TV service, plus 10 analogue and 19 digital radio services. The group also operates and owns 5 sports centres and 14 cultural art centres. According to a survey of AC Nielsen, eleven of the group’s TV channels have achieved a market share of 76% during prime time in 2003.

In 2003 the group conducted a feasibility study with a view to set up a new English channel. It renamed its Shanghai Broadcasting Network to Dragon TV and moved that channel's best-known English program "News at Ten" to Shanghai Television Business Channel and Dragon TV. In January 2008, the Group launch a 24-hour English TV news channel, (ICS - International Channel Shanghai), the second in China after the state-own China Central Television's English channel (CCTV-9). The content of ICS News is distributed on mobile and internet platforms by US Company China Animation Partners, LLC.


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