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Rocketboom

Rocketboom logo.png
Hosted by Keghan Hurst (from April 23, 2012)
Mememolly (July 6, 2009 - August 25, 2011)
Caitlin Hill (April 2009)
Joanne Colan (July 12, 2006 - April 17, 2009)
Amanda Congdon (October 26, 2004 - July 5, 2006)
Updates Daily
Original release October 26, 2004 – present
Website www.rocketboom.com

Rocketboom was a daily vlog produced by Andrew Baron in the format of a newscast with a comedic slant. Since 2004 Rocketboom has presented oddities, vlog excerpts, social and political commentary. The Rocketboom weblog and Apollo Pony featured supplemental material unfit for the vlog.

On April 19, 2012, after an eight-month hiatus, Rocketboom introduced Keghan Hurst as their fifth host prior to their April 23 relaunch.Mememolly was the host until August 25, 2011. Joanne Colan hosted from July 12, 2006 until April 17, 2009. Caitlin Hill also hosted a few episodes in April 2009. The show was originally hosted by Amanda Congdon from October 26, 2004 until July 5, 2006.

The Rocketboom production team members included its creator Andrew Baron (writer, producer, director), Mememolly (host), Kenyatta Cheese (producer) and Leah D'Emilio. Cheese also features on-screen and produces Rocketboom's spin-off Know Your Meme.

In June 2009, when Rocketboom announced it was looking for two new anchors, after not being able to reach a deal with current host Caitlin Hill, job postings for the New York position and the new Los Angeles desk sparked a heated public talent search as the positions listed a base salary of $80,000 plus a $10,000 signing bonus and 3% of ad revenues. It was believed to be the highest paid on-camera job in web television.

Rocketboom and Rocketboom Human Wire's World Video Report presented webcasts packaged by its correspondents in the United States, Europe and Kenya.

Rocketboom started on October 2004 as a daily webcast staged as a mini-Newscast. By December it already had 25,000 downloads per day and growing, with its promotion depending mostly of word-of-mouth. Its revenue came from selling ad space at the end of the reports.

In its first ten months, it went from an initial 700 viewers to 70,000 viewers. The vlog's success was noted in the summer of 2005 by CBS Evening News,Wired News and other publications. BusinessWeek labeled it "the most popular site of its kind on the Net."


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