Know Your Meme
 |
|
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Type of site
|
Encyclopedia |
|---|---|
| Available in | English |
| Owner | Cheezburger |
| Created by | Rocketboom |
| Editor | Brad Kim |
| Website | knowyourmeme.com |
| Alexa rank |
 3047 (January 2016[update]) |
| Registration | Optional |
| Launched | December 2008 |
| Current status | Online |
| Know Your Meme | |
|---|---|
| Genre | Internet documentary |
| Starring |
Joanne Colan (Former) Kenyatta Cheese (Former) Greg Leuch (Former) Elspeth Rountree (Former) Jamie Wilkinson (Former) Patrick Davidson (Former) Mike Rugnetta (Former) Kristina Horner (Former) Forest Gibson (Former) Sarah Hiraki (Former) Alison Luhrs (Former) Rob Whitehead (Former) |
| Country of origin | United States of America |
| Original language(s) | English |
| No. of seasons | 5 |
| No. of episodes | 62 |
| Production | |
| Running time | Varies |
| Production company(s) | Rocketboom (2007-2011), Cheezburger Network (2011-) |
| Release | |
| Original release | December 17, 2007 – October 23, 2012 |
Know Your Meme (KYM) is a website and video series which uses software to document various Internet memes and other online phenomena, such as viral videos, image macros, catchphrases, internet celebrities and more. It also investigates new and changing memes through research, as it commercializes on the culture. Originally produced by Rocketboom, the website was acquired in March 2011 by Cheezburger Network. Know Your Meme includes sections for confirmed, submitted, deadpooled (rejected or incompletely documented), researching, and popular memes.
The administrators have a say on what gets confirmed and what gets "Deadpooled" or rejected. Some of the meme entries are graphic and Not Safe For Work (NSFW). NSFW entries have warnings placed along the top of the entry and ads are usually disabled. These warnings may differ from consequences, such as bans. Know Your Meme also has a forum section, blog, and shop. Dr. Sean Rintel, who wrote The Automated Identity blog, described Know Your Meme as "lucrative, self-supporting research that blends the humorous and the serious." As of July 2016, the site is maintained by three editorial staff members (Brad Kim, Don Caldwell and Adam Downer) and one developer (James Wu) in conjunction with a group of dedicated moderators. Former staff researchers include Chris Menning, Amanda Brennan, Molly Horan and Ari Spool.
The Know Your Meme website and web series were acquired in March 2011 by Cheezburger Network for an undisclosed seven-figure amount.
Episodes of the Know Your Meme show average a few minutes in length each. In a given episode, the KYM staff describe memes and the history behind them. New episodes appear in irregular intervals of time. Breaking meme episodes started in 2010. Separated in seasons, the videos describe the meme using handy images.
Beginning with the 2011 season, the cast of the episodes changed from the original cast (Jamie Dubs, Yatta, Elspethjane, Patrick Davison and Mike Rugnetta) to Forest Gibson and Kristina Horner.
Kristina Horner left the show in early 2012 and starting with the Ermahgerd episode in August 2012, the cast of internet scientists expanded to Forest Gibson, Sarah Hiraki, Alison Luhrs and Rob Whitehead.
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