Richard Rosenblatt

Richard Rosenblatt (born April 6, 1969) is a serial entrepreneur, and co-founded the Demand Media company with Shawn Colo in 2006. He built, operated, and sold over US$1.3 billion of Internet media companies. Formerly the Chairman and CEO of Demand Media, Rosenblatt left the company on October 14, 2013.

Rosenblatt was born in Woodland Hills, California, United States (U.S.) on April 6, 1969, and was raised in Southern California by his physicist father, Martin, and mother Jane, who was a Health Sciences professor. Rosenblatt went on to earn a B.A. from UCLA, and a J.D. from University of Southern California Law School (class of 1994). After getting his law degree, Rosenblatt took a job at Brobeck, Phleger & Harrison, in Los Angeles, but quit after six months, citing boredom.

In October 1994, Rosenblatt co-founded iMALL and served as head of internet media and web development. iMALL's products included a suite of tools to build e-commerce stores and transact commerce over the internet. Rosenblatt replaced one of the founders, Craig Pickering, as CEO in July 1996 and took on the additional role of Chairman of the Board in January 1997. Rosenblatt oversaw a restructuring and rebuilding of the business. In 1998, iMALL partnered up with First Data Merchant Services (FDMS) in a deal that provided access to roughly 2 million merchants and included a $14 million equity stake in iMALL. In April 1999, Verio, Inc. teamed up with iMALL and First Data to create VerioStore, a product selling e-commerce services. Later that same year, IBM bought iMALL and First Data’s technology for their e-commerce services. In July 1999, Rosenblatt negotiated the sale of iMALL to Excite@Home for $565 million. In 1999, iMALL and two of its founders were sued by the Federal Trade Commission, though Rosenblatt was not among those named in the suit. Rosenblatt became the Sr. VP of e-commerce for Excite@Home for a short period of time.

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