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Pyonghwa Motors

Pyeonghwa Motors
Pyeonghwa Jadongcha
평화자동차
Industry Manufacturing
Founded 1999; 18 years ago (1999)
Headquarters Seoul, South Korea
Area served
North Korea, Vietnam
Key people
Park Sang-Kwon, CEO and Chairman
Products Automobiles
Owner Ryonbong
Unification Church
Pyeonghwa Motors
Website Official Page

Pyeonghwa Motors (Hangul : 평화자동차) (Hancha : 平和自動車), a Korean language word for "peace", also spelled Pyonghwa, is one of the two car manufacturers and dealers in North Korean automotive industry. It is a joint venture in Nampo between Pyonghwa Motors of Seoul (South Korea), a company owned by Sun Myung Moon's Unification Church, and the North Korean Ryonbong General Corp. The joint venture produces small cars under licence from Fiat and Brilliance China Auto, a pickup truck and an SUV using complete knock down kits from Chinese manufacturer Dandong Shuguang, and a luxury car of Mercedes-Benz/SsangYong design.

Pyeonghwa has the exclusive rights to car production, purchase, and sale of used cars in North Korea. However, most North Koreans are unable to afford a car. Because of the very small market for cars in the country, Pyeonghwa's output is reportedly very low. In 2003, only 314 cars were produced even though the factory had the facilities to produce up to 10,000 cars a year. Erik van Ingen Schenau, author of the book Automobiles Made in North Korea, has estimated the company's total production in 2005 at not more than around 400 units.

In summer 2006, the North Korean government magazine Foreign Trade, which advertises North Korean products, published a photograph of a new luxury car produced by Pyeonghwa, the Junma, which appears to be a rebadged version of the South Korean SsangYong Chairman. The Chairman bears a strong resemblance to Mercedes-Benz cars, which are favored by North Korean government officials, and is indeed based on an old Mercedes E-Class design.


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