Pure Digital
| Industry | Consumer Electronics |
|---|---|
| Founded | 2002 |
| Headquarters | Kings Langley, Hertfordshire, United Kingdom |
|
Area served
|
United Kingdom, Australia, Denmark, France, Germany, Italy, Netherlands, Norway, Switzerland |
| Products | Digital radios: home and in-car |
| Website | www |
Pure International Ltd. is a British consumer electronics company, based in Kings Langley, Hertfordshire, founded in 2002. They are best known for designing and manufacturing Digital Audio Broadcasting (DAB) and DAB+ radios.
Pure have sold over five million sold worldwide. All products are digital tick approved, with three years warranty as standard. Pure is also a member of World DAB
Pure products are available in the United Kingdom, Australia, Denmark, France, Germany, Ireland, Italy, Netherlands, Norway and Switzerland, and via online suppliers.
2002
Pure was formerly a division of another Hertfordshire-based company, Imagination Technologies, which primarily designs Central processing units and Graphics processing units. Imagination did not originally set out to sell consumer electronics and the first Pure radio was merely a demonstration platform for its DAB decoding chip. The success of the first sub-£100 DAB receiver, the Evoke-1, led to the development of further products.
2003
In 2003, Pure launched the PocketDAB 1000. It was the world’s first pocket digital radio.
2004
Pure released the Bug, the first ever digital radio with EPG, pause, rewind and record.
2005
Sonus-1XT was launched by Pure and became the world’s first digital radio for the blind and visually impaired.
2007
Pure released Highway, the world’s first in-car digital radio adapter, in 2007.
2008
Pure launched the first Energy Saving Trust approved radio range. Under the name EcoPlus, products had reduced power consumption, packaging materials from recycled and sustainable sources and components selected to minimise their environmental impact.
2009
The world’s first high-resolution touchscreen digital radio, Sensia, is launched by Pure.
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Wikipedia