Private | |
Industry |
Motorsport Advanced Technology |
Founded | 1984 |
Headquarters | Banbury, England |
Key people
|
David Richards (founder and chairman) |
Products | race and rally car programmes, car design, advanced technology |
Website | Prodrive.com |
Prodrive is a British motorsport and advanced engineering group based in Banbury, Oxfordshire, England. It designs, constructs and races cars for companies and teams such as Aston Martin,
MINI and Volkswagen. Its advanced technology division now applies this motorsport engineering approach to deliver engineering solutions into automotive OEMs, aerospace, defence, marine and other sectors, which now represents more than half its turnover. Prodrive also has a specialist composite division based in Milton Keynes where it manufactures lightweight carbon composite CRFP and visual carbon components for many supercars and increasingly for the luxury automotive, aerospace and marine sectors.
Prodrive first became well known for its involvement in the World Rally Championship with the Subaru World Rally Team, developing championship-winning cars for Colin McRae and Richard Burns, which now reside in the Prodrive heritage collection alongside many other of its classic race and rally cars at its new Banbury headquarters. While the Subaru World Rally programme ended in 2008, today its motorsport manufacturer programmes include Aston Martin Racing in the FIA World Endurance Championship and VW in the Chinese Rally Championship.
The company employs nearly 500 in the UK at operations in Banbury and Milton Keynes.
Prodrive was founded in 1984 by Ian Parry and David Richards, the latter is now the chairman of the group. Their first involvement in motorsport was with the Rothmans Porsche Rally Team, running a Porsche 911 SC RS for Henri Toivonen at the European Rally Championship and for Saeed Al Hajri in the Middle East Rally Championship. In 1986, Prodrive ran a MG Metro 6R4 in British and Irish rally championships.