President's Choice Financial
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| Bank | |
| Industry | Financial services |
| Founded | 1996 |
| Headquarters | Toronto, Ontario |
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Number of employees
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1097 |
| Parent | Loblaw Companies |
| Website | pcfinancial.ca |
President’s Choice Financial (French: Services financiers le Choix du Président) is a banking service provided by Loblaw Companies (a supermarket chain). Several different organizations provide individual financial services under the President's Choice Financial umbrella:
PC Financial does not offer business banking services. PC Financial has no branches; rather, customer interactions are carried out over the Internet, the telephone, at automated teller machine (ATMs) or in at pavilions located inside Loblaw-affiliated stores. In January 2009, there are 234 pavilions in Canada.
President's Choice Financial was ranked by J.D. Power and Associates as having the highest customer satisfaction among mid-size Canadian banks in 2007, 2008, 2009, 2010, and 2011.
The joint venture between Loblaws and CIBC started in 1996. PC Financial offers lines of credit, loans, Registered Retirement Savings Plan (RRSPs), and mortgages. Services are available in all Canadian provinces, except Quebec. Because PC Financial is part of the direct banking division of CIBC, its bank number is the same as CIBC (010). PC Financial accounts are all located under one transit/branch number (30800).
To benefit from its low-cost, "no-fee" structure, clients perform transactions on the Internet, at an ATM, or by telephone.
Between January 2001 and October 2005, banking services for PC Financial were provided by Amicus Bank, a wholly owned subsidiary of CIBC. Outside of those dates, banking services were provided by the direct banking division of CIBC. Amicus is now a division of CIBC Retail Markets and is no longer a separate legal entity.
The bank has approximately 2.3 million customers.
PC Financial, through CIBC, is a member of the Canadian Bankers Association (CBA) and registered member with the Canada Deposit Insurance Corporation (CDIC), a federal agency insuring deposits at all of Canada's chartered banks.
The President’s Choice Financial MasterCard credit card is issued by President's Choice Bank, a subsidiary of Loblaws. PC MasterCard has no relationship to CIBC, although cash advance fees are waived at CIBC bank machines.
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