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Point of No Return (Keyshia Cole album)

Point of No Return
Point-of-no-return-keyshia-cole.png
Studio album by Keyshia Cole
Released October 7, 2014 (2014-10-07)
Recorded 2013–2014
Genre
Length 42:28 (standard)
50:21 (deluxe)
Label Interscope
Producer
Keyshia Cole chronology
Woman to Woman
(2012)
Point of No Return
(2014)
11:11 Reset
(2017)
Singles from Point of No Return
  1. "Next Time (Won't Give My Heart Away)"
    Released: March 31, 2014
  2. "Rick James"
    Released: March 31, 2014
  3. "She"
    Released: July 8, 2014
Professional ratings
Review scores
Source Rating
Allmusic 2.5/5 stars
Robert Christgau (2-star Honorable Mention)

Point of No Return is the sixth studio album by Grammy-nominated R&B singer Keyshia Cole; it was released on October 7, 2014, by Interscope Records and served as Cole's final album with the label. The album features production from various music producers including Tim Kelley of Tim & Bob, Mike Will Made It, DJ Mustard, WillieDonut, Amadeus, Stargate and features guest appearances by 2 Chainz, Juicy J, Gavyn Rhone, Wale, August Alsina, Faith Evans and Future. The album has had unsuccessful sales, selling less than 45,000 copies and being Cole's lowest selling album to date. Point of No Return received mixed reviews.

In August 2013, it was reported that songwriter Elijah Blake started working with Cole on her sixth studio album. During the composition of the album, Cole collaborated with artists Juicy J, Future, Wale, Mike Will Made It, Birdman, and R. Kelly. The album marks Cole's last release with Interscope Records. The album's release was set to coincide with the premiere of her reality show Keyshia Cole: All In on BET. Instead, the show premiered in February 2015.

On March 15, 2014, Cole took to Instagram to play snippets from her upcoming album. Along the snippets was club banger, "Rick James" (featuring Juicy J). The single premiered on Power 105's morning show, The Breakfast Club, but it was released on digital retailers three months later on June 3, later than "Next Time (Won't Give My Heart Away)" thus becoming the second single, despite having earlier premiere.


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