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Okayafrica


OkayAfrica (stylised as okayafrica) is a digital media platform dedicated to African culture, music and politics. Founded in 2011 as a sister site to The Roots frontman QuestLove’s Okayplayer, the site has become a popular destination for Africans on the continent and in the diaspora. Today, OkayAfrica is the largest US-based website focusing on new and progressive music, art, politics, and culture from the African continent.

In an interview with One Magazine, OkayAfrica Vice President Ginny Suss, stated,

We realized that there is no place on the web that acted as a hub for all the new [African] music, culture, art and politics and the amazing culture that was being generated on the continent that was really relevant to youth culture today. We came up with the concept of creating a one-stop shop, interactive community where our main focus is new progressive African music and also feature culture, film, art and lifestyle.

OkayAfrica created a digital space for modern African music and culture. In an interview with Black Enterprise Magazine, CEO Abiola Oke underscores the sites popularity as a sign that African entertainment and music culture is going through a golden age online. At the age of 34, he was appointed CEO of OkayAfrica.

OkayAfrica is one of the few websites that predominantly cover and center modern Afrobeats.

OkayAfrica is also an event promoter and producer. On July 29, 2016, OkayAfrica organized Okayafrica: Afrobeat x Afrobeats, a concert headlined by Nigerian pop star Davido and Brooklyn-based Afrobeat band Antibalas at the Lincoln Center Out of Doors, America’s longest running free outdoor festival. This was the first time in history that African musicians had headlined the festival.


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