Nova 100
| Broadcast area | Melbourne, Australia |
|---|---|
| Slogan | Live Life Nova |
| Format | Top 40 (CHR) |
| Language(s) | English |
| ERP | 56 kw |
| Callsign meaning |
3 - Victoria MEL - Melbourne |
| Affiliations | Nova |
| Owner | NOVA Entertainment |
| Sister stations | smoothfm 91.5 |
| Website | www |
Nova 100 (call sign: 3MEL) is a commercial radio station in Melbourne, Victoria, Australia, broadcasting on 100.3 MHz.
The station is owned by NOVA Entertainment along with sister station, smoothfm 91.5.
Nova 100 commenced on the Melbourne airwaves on Monday 3 December 2001 with Kate Langbroek being the first voice heard on the station. It was the first new commercial radio station in Melbourne for 21 years.
The station is a major player in the Melbourne radio market, challenging the Southern Cross Austereo station Fox FM for the number one market position playing alternative, hip hop, pop & dance music, with a strong lean towards new music. Despite having yet to achieve a #1 overall rating for the station in the ACNielsen ratings, Nova 100 continues to hold the #1 position under 40s and has the #1 drive show with Kate, Tim & Marty around Australia.
In 2010, Nova announced that it would remove their policy of "never more than two ads in a row" by increasing the number of ads broadcast per hour from 12 to 21 during the peak times of breakfast and drive.
Hughesy, Kate & Dave was the inaugural breakfast show with Dave Hughes, Kate Langbroek and Dave O'Neil. Dave O'Neil later resigned and moved to Vega 91.5 in July 2006. Both Dave Hughes and Kate Langbroek remained with the station until November 2013. In December 2013, Meshel Laurie and Tommy Little replaced Dave Hughes and Kate Langbroek with their new show Meshel & Tommy.
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Wikipedia