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Nigerian Television Authority

NTA
Type Broadcast network
Country Nigeria
Availability Nationally
Nation Nigeria
Established 1977

The Nigerian Television Authority - also known as NTA is a Nigerian government-owned and partly commercial broadcaster that was inaugurated in 1977, at inauguration it had monopoly on television broadcasting in the country. The NTA runs the biggest television network in Africa with stations in several parts of Nigeria. Formerly known as Nigerian Television (NTV), the network began with a takeover of regional television stations in 1976 by the then Nigerian military authorities, and is widely viewed as the authentic voice of the Nigerian government. NTA's monopoly was broken in the 1990s.

The first chairman of NTV was Olapade Obisesan, a lawyer trained in the United Kingdom and son of Akinpelu Obisesan, an Ibadan socialite and first President of Cooperative Bank, Nigeria. The first official director general was Vincent Maduka, a former engineer. Prior to his appointment Maduka was General Manager of Western Nigeria Television, Ibadan, which was Africa's first television station. The NTA has been criticized by performing artists such as Becky Umeh for pressuring artists to align their expression with government propaganda goals. The Guardian in its editorial of Sunday October 18, 2009 stated "The federal government-owned television network, the Nigeria Television Authority, (NTA) is arguably the largest of its type in Africa, but it is yet to have the operational freedom required to maximize its potentials". However, the NTA's monopoly on the Nigerian airspace was broken in the mid-1990s with the establishment of privately owned television stations and networks, notable among which is the Africa Independent Television.

Television began broadcasting on 31 October 1959 under the name Western Nigerian Government Broadcasting Corporation (WNTV) with Olapade Obisesan as its first Chairman. It was based in Ibadan and was the first television station in Tropical Africa. Other Northern parts of Africa already had a television station.

NTA was founded in 1977. By 1979, it had reached about 20% of the population.

Dramatic programming like serials and anthology series had existed sparingly in regional television stations before the advent of NTA in 1977, then the regional stations now local affiliates of NTA network had T.V. shows such as Moses Olaiya's Alawada on WNTV (later NTA Ibadan), Village Headmaster and Hotel de Jordan on NTA Benin. Apart from these few notable ones there were little original content in dramatic series production during the 1970s. By 1980, when the new NTA network had taken over state owned broadcasting stations in the country, there was a concerted effort to increase the level of local content. Since 1977, the network began giving support to the production of notable country-wide network programmes such as Tales by Moonlight, Cock Crow at Dawn, and Mirror in the Sun. In 1982, NTA Sokoto's produced drama, Moment of Truth won a prize at the fifth festival of the National Radio and Television Organizations of Africa held in Algiers. To cultivate interest in the broadcast of original content from Nigerian producers, the network set a ceiling of 20% broadcasting time to be allocated to foreign programming at a time when the cost of acquiring those programs was much less than the locally produced ones.Cock Crow at Dawn, an agriculture promotional drama partially sponsored by UBA and produced by Peter Igho who directed the award-winning Moment of Truth emerged as one of the first nationally televised drama series in Nigeria. Though produced by NTA, the it did not last long before it was cancelled because of technical and production reasons. Then came Acada Campus another short-lived show produced by Bode Sowande. These series reached majority of accessible people because NTA owned a monopoly on broadcasting in the country.


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