New Talent Singing Awards

New Talent Singing Awards (Traditional Chinese: 新秀歌唱大賽) or NTSA for short, later re-organized into New Talent Singing Awards International Finals (Traditional Chinese: 全球華人新秀歌唱大賽) or NTSA International Finals for short), and most currently renamed TVB8 International Chinese New Talent Singing Championship (Traditional Chinese: TVB8全球華人新秀歌唱大賽) is an annual singing competition organised by TVB that searches out new singers to enter the Asian music industry.

Held in Hong Kong only, contestants are required to compete through multiple rounds to display their vocal talent through different genres of songs and/or vocal challenges such as singing cappellas or in a different language etc. The winner is guaranteed a recording contract with Capital Artists Recording Company.

With increased Hong Kong Chinese emigrated to North America, TVB opened "Overseas Contestant" category to attract contestants and held the contest in cities such as Vancouver, Calgary, Toronto, New York, Los Angeles and San Francisco.

With the emergence of several Australian, European and Asian cities like Melbourne, London, Amsterdam and Shanghai wanting to be included in the event, in 1997, TVB Hong Kong created the New Talent Singing Awards International Finals 全球華人新秀歌唱大賽. Instead of having one "overseas contestant" from North America competing in the NTSA Finals ( now renamed the New Talent Singing Awards Hong Kong Regional Finals 全球華人新秀歌唱大賽香港區選拔賽 ), now each participating country would send regional representatives to compete in the NTSA International Finals ( much like an international beauty pageant would ). Also, due to the downsizing of Capital Artist, Emperor Entertainment Group took over organising the contest with TVB.

The international finals and the Hong Kong regional finals changed their names and logos once again in 2005. Because of the heavy influence of co-organizer Emperor Entertainment Group (EEG), the Hong Kong regional finals is now simply called EEG Singing Contest 英皇新秀歌唱大賽, completely discarding the "New Talent" part of the English title . As for the International Finals, since TVB has decided to move the contest to its mandarin channel, TVB8, the international finals changed its name into TVB8 International Chinese New Talent Singing Championship TVB8全球華人新秀歌唱大賽. Because of the move, there has been many more contestants representing different regions of Mainland China since 2005. In 2006, spots for several "Internet Region Representatives" are devoted solely to Mainland Chinese contestants who does not live in an area where a NTSA Regional contest is held.

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