Never Let Me Go (Florence and the Machine song)
| "Never Let Me Go" | ||||||||||||||||||
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| Single by Florence and the Machine | ||||||||||||||||||
| from the album Ceremonials | ||||||||||||||||||
| Released | 30 March 2012 | |||||||||||||||||
| Format | Digital download | |||||||||||||||||
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| Length | 4:31 | |||||||||||||||||
| Label | Island | |||||||||||||||||
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| Producer(s) | Paul Epworth | |||||||||||||||||
| Florence and the Machine singles chronology | ||||||||||||||||||
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| 12 tracks |
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"Never Let Me Go" is a song by English indie rock band Florence and the Machine from their second studio album, Ceremonials (2011). The song was written by Florence Welch and Paul Epworth while production was handled by Epworth. Island Records released the song as the third single from the album on 30 March 2012. The band first premiered the song during one of their concerts before the release of the album on 15 October 2011. A Clams Casino remix of the song was placed on the 12" white vinyl single which was available for pre-order on 22 March 2012.
Musically, "Never Let Me Go" is a downtempo baroque pop and R&B ballad in the key of A major completed with piano and drums while backing vocals repeatedly sing "never let me go" throughout the song. Many critics noted similarities between the song's composition and materials by other artists including Enya, Evanescence and Ryan Tedder-produced songs. The song received acclaim by critics who praised Welch's vocals and its balladry nature.
An accompanying music video for the song was released online on 8 March 2012. It was directed by Tabitha Denholm and stars actor Jamie Campbell Bower, who plays Welch's love interest. The video features the pair together skating and shots of a dirty water trickling down Welch's face and hands are shown. Upon the release of the video, critics praised Welch's gothic look and the video's dark atmosphere. Florence and the Machine added the song to the set list of their second worldwide Ceremonials Tour (2011–2012) where the song was performed during the encore of the concerts along with "No Light, No Light".
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