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Nautilus, Inc.

Nautilus, Inc.
Public
Traded as NLS
S&P 600 Component
Industry Exercise equipment
Founded 1986
Headquarters Vancouver, Washington
Key people
Bruce M. Cazenave (CEO)
Revenue IncreaseUS$335.7 million (2015)
IncreaseUS$40.2 million (2015)
IncreaseUS$26.6 million (2015)
Number of employees
approximately 311 (2013)
Website www.nautilusinc.com

Nautilus, Inc., located in Vancouver, Washington, United States, is the American worldwide marketer, developer, and manufacturer of home fitness equipment brands Bowflex, Nautilus, Schwinn Fitness, and Universal. The products are sold to customers through a combination of television commercials/infomercials, the Internet, call centers and retail stores.

Nautilus, Inc. is the maker of home fitness equipment brands Bowflex, Nautilus, Schwinn Fitness and Universal Gym Equipment, sold directly to customers through a combination of television commercials, infomercials, response mailings, the Internet and inbound/outbound call centers. Select Bowflex home gyms and Schwinn cardio equipment are also available in retail stores.

In 2015, the company opened a new building across from its headquarters in Vancouver, Washington, United States to expand its development and research team.

Brian Cook, held the CEO position for 17 years, from to 1986 to 2003 when he was replaced by Gregg Hammann. who resigned in August 2007 after sales fell to $134 million from $159.6 million in 2006.

In 2007, after Hammann’s departure, Robert S. Falcone, the former Nike chief financial officer, became the Nautilus, Inc. interim chief executive officer, where he also served as president and chairman since October 17, 2007. In April 2008, Falcone was replaced by Edward Bramson, a major stock owner. Under Bramson’s leadership, the company changed sales focus to solely direct-to-customer and retail businesses, which resulted in the sale of its StairMaster brand. Bramson was CEO and chairman of Nautilus, Inc. until May 2011, when he announced he would be stepping down and Bruce M. Cazenave, former executive with Black and Decker and Timberland, would be the new CEO.

Bruce M. Cazenave is the current CEO of Nautilus, Inc. and since he’s taken over in 2011, his plan has been to release better and more cost-effective retail products.


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