National Magazine Award
| National Magazine Awards | |
|---|---|
| Awarded for | Excellence in the magazine industry |
| Sponsored by | Columbia University Graduate School of Journalism |
| Date | Annual |
| Country | United States |
| Presented by | American Society of Magazine Editors |
| First awarded | 1966 |
| Official website | www |
The National Magazine Awards, also known as the Ellie Awards, are a series of American awards that honor excellence in the magazine industry. They are sponsored by the American Society of Magazine Editors and administered by the Columbia University Graduate School of Journalism in New York City, New York. The awards have been presented annually since 1966.
They are generally considered the highest award in the magazine industry; in the magazine world, they are roughly equivalent to the Pulitzer Prizes (which are far more widely known in the popular culture, but do not include a magazine category).
Recipients of awards are selected in a two-step procedure: First, entries are reviewed by a judging panel, which recommends a group of finalists; then, a second panel of judges chooses one winner in each category.
The current categories are:
Winners in each of the categories are awarded an "Ellie", a copper-colored stabile sculpture by Alexander Calder, resembling an elephant, which is manufactured by New York firm Society Awards. The National Magazine Awards web site has a searchable database of all the winners and top-five finalists.
Honors print and digital magazines in six categories based on content and audience.
Businessweek received the first ever award in 1973. No award was given from 1974 to 1980. When General Excellence returned as a category in 1981, it was given to four magazines per year until 1998, when five magazines received General Excellence awards. Six magazines received awards in 2002. From 2003 to 2010, the award went to seven different magazines and in 2011, to eight. Since 2012, the award has gone to six magazines.
Previously known as Visual Excellence (1970-1979). Honors overall excellence in print magazine design.
Honors overall excellence in print magazine photography.
Previously known as Photo Portfolio/Photo Essay (2004-2006) and Photo Portfolio (2007-2010). Honors the use of original photography in a feature story, photo-essay or photo portfolio.
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