National Bohemian
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| Manufacturer | Pabst Brewing Company |
|---|---|
| Introduced | 1885 |
| Style | Pilsener |
National Bohemian Beer, colloquially "Natty Boh," is an American beer originally brewed in Baltimore, Maryland, but now owned by the Pabst Brewing Company. First brewed in 1885 by the National Brewing Company, whose other brands were National Premium and Colt 45 malt liquor, this Bohemian-style beer's slogan had long been "From the Land of Pleasant Living," a reference to the Chesapeake Bay.
Nearly 90 percent of National Bohemian sales are in Baltimore. The beer is currently brewed under contract at the MillerCoors brewing facilities in Eden, NC and Albany, GA, and owned by Pabst Brewing Company.
For a time, National's president Jerold Hoffberger also owned the Baltimore Orioles; Natty Boh was served at Memorial Stadium and became the "official" beer of Baltimore in the late 1960s. The "Land of Pleasant Living" slogan reached its peak during the mid-late 1960s when National acquired a Chesapeake Bay skipjack (local sailing vessel) and named it the "Chesterpeake" after a pelican who appeared in their ads. The Chesterpeake travelled throughout the Maryland portion of the Chesapeake Bay visiting various local festivals, regattas, yacht clubs, etc. and was also seen in television commercials.
After a 1975 merger with Canadian brewer Carling, the Baltimore brewery located at the intersection of O'Donnell and Conkling streets was closed in 1978 and production moved to the company's facility in nearby Halethorpe. Carling-National was itself bought out by the G. Heileman Brewing Company in 1979. Heileman added Tuborg to the list of beers brewed in Halethorpe.
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