NBC Universal Television Group
| division | |
| Industry | Television |
| Predecessor | NBCUniversal Television Group |
|
Area served
|
USA |
| Owner |
NBCUniversal (Comcast) |
| Divisions |
|
| division | |
| Industry | Television |
| Predecessor | NBCUniversal Television Group |
|
Area served
|
USA |
|
Key people
|
|
| Owner |
NBCUniversal (Comcast) |
| Subsidiaries |
Universal Television Universal Television Alternative Studio |
| division | |
| Industry | Television |
| Genre | news |
| Predecessor | NBCUniversal Television Group |
|
Area served
|
USA |
|
Key people
|
Andrew Lack |
|
Production output
|
News TV shows |
| Owner |
NBCUniversal (Comcast) |
| Divisions | |
| Subsidiaries | The Weather Channel |
NBCUniversal Television Group is the common name, given the previous usage as a name for the preceding division group, for NBC Broadcasting and NBC Entertainment, both American television units of NBCUniversal.
NBC Broadcasting is the television distribution arm of NBC Universal. The company is composed of six divisions: NBC Advertising Sales, NBCUniversal Owned Television Stations, Affiliate Relations, Network Research, NBCUniversal Television Distribution, NBCUniversal Digital Entertainment and Special Events.
In 2006, NBC sold four stations from its smallest markets. In November 2007, the NBC Owned Television Stations changed its name to NBC Local Media. In March 2008, Local Media decided to focus on growing websites and the top ten market stations placing WTVJ in Miami and WVIT in Harford up for sale.
LXTV was acquired in January 2008 by NBC Local Media followed in March by the purchased of Skycastle Entertainment, Local Media's former outside sales and marketing firm. After NBC Weather Plus was shut down in late 2008, WNBC launched a replacement programming of local information, news and lifestyle as NBC New York Nonstop in March 2009 using LXTV programs.
In May 2009, NBC rolled out a tiered affiliation plan. The plan has three levels: Bronze, Silver and Gold. Bronze is the standard existing short term affiliation, programming with ad inventory splits. With the silver plan, the affiliate and network would add working in other media: internet, wireless and video on demand areas with inventory splits, a different financial arrangement and promotion commitments. Gold affiliation agreement is a longer broader partnership in local online media and mobile digital TV with the network representing the gold affiliates in cable and satellite retransmission consent negotiations with the network sharing in the carriage revenue. An NBClocal.com livestyle website would be a part of the silver package. By July 2009, GE has been registering NBCmarket.com domains (like NBCIndianapolis.com) in markets where NBC stations are not NBC owned. NBC Affiliates Board chair Mike Fiorile indicated a preference on behalf of local stations that the local station should own its own brand in the market. Local Newser indicated that this might be attempt by NBC to compete with their local affiliates despite pointing out the NBC local program as a part of its top tier affiliation plans.
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Wikipedia