Subsidiary | |
Industry | Fast casual restaurant |
Founded | Atlanta, Georgia, United States 2000 |
Headquarters | Atlanta, Georgia, United States |
Number of locations
|
600+ ( 2015) |
Area served
|
North America |
Key people
|
Paul Damico (President) |
Products | Tacos, Burritos, Quesadillas, Stacks, Nachos, Burrito Bowls, White Rice with a southwest seasoning and other Southwestern fare |
Parent | Focus Brands |
Website | moes.com |
Moe's Southwest Grill, referred to informally as Moe's, was founded in Atlanta, Georgia, in December 2000, by Raving Brands. In August 2007, the brand was purchased by Focus Brands. As of 2015, there were about 600 locations in operation in 38 states. As of July 14, 2014[update] the number of Moe's locations increased to over 600 in the US after signing 120 new franchises in six months. According to the 2016 Harris Poll EquiTrend survey, Moe's is the "Fast Casual Mexican Restaurant of the Year", passing former top restaurant Chipotle Mexican Grill even with fewer than half the number of locations as Chipotle has.
Many of the menu items have names drawn from popular culture such as:
Moe's has locations in Turkey and Russia. According to the company 'newsroom' website (moessouthwestgrill.wordpress.com), franchise partners also exist in Costa Rica and Jamaica.
In 2011 Moe's opened its first location outside the United States in Turkey.
In September 2012 Moe's opened its first Russian franchise located in the center of Moscow near the Kremlin on Pyatnitskaya Street.