Miss Universe China
| Motto | Celebrating Chinese Women |
|---|---|
| Formation | 2002 |
| Type | Beauty pageant |
| Headquarters | Beijing |
| Location | |
|
Membership
|
Miss Universe |
|
Official language
|
Chinese |
|
President
|
Yue-Sai Kan |
| Website | missuniversechina.com |
Miss Universe China (Chinese: 环球小姐中国) is a national Beauty pageant that selects China's representative to the Miss Universe pageant since 2002.
The Miss Universe China Organization was established in 2002. The first ever Miss Universe China titleholder, Zhuo Ling, was selected in Guangdong province in March, 2002. She represented her country in Miss Universe 2002 and placed 2nd runner-up.
In July 2002, the Miss Universe license for China was awarded to Johnny Kao, a prominent Chinese-American entrepreneur and businessman. The organization held the Miss Universe China pageant for the next few years.
On January 6, 2011, the Miss Universe Organization designated media icon and entrepreneur Yue-Sai Kan as the official licensee for the People’s Republic of China. Miss Universe officials and the then-reigning titleholder, Ximena Navarrete of Mexico, traveled to China to award the license to Kan. In her first year, Yue-Sai Kan set up an international calibre pageant, flying in foreign celebrities including Petra Nemcova, Fadil Berisha and Riyo Mori to headline and launching a multimillion-dollar production with major corporate sponsors. In subsequent years, the pageant has raised millions of dollars for China's national charities as well as Kan's China Beauty Charity Foundation. Celebrities including Paris Hilton and Charles Aznavour have participated in the pageant, and former Harper's Bazaar chief Lizzette Kattan provides styling for each year's candidates.
Under Yue-Sai Kan, the Miss Universe China Organization conducts a national search for its titleholder, consisting of a combination of regional preliminaries in major cities and provinces and direct auditions. Contestants and titleholders are trained for both the Miss China and Miss Universe competitions by an international panel of experts who prepare them in a wide range of areas, including media skills, presentation, makeup and English lessons. Winners of the Miss Universe China pageant receive one of the most valuable national crowns in the world, a diamond and ruby-encrusted tiara from Luk Fook valued at over US$430,000, as well as wardrobes supplied by Shanghai Tang, Sherri Hill, LOVA and leading Chinese couturier Guo Pei and professional modeling portfolios. They are also invited to walk for various designers at New York Fashion Week and Shanghai Fashion Week and receive red carpet invitations to the Shanghai International Film Festival and Hawaii International Film Festival.
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