Type of business | Private |
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Type of site
|
Video hosting service |
Available in | English |
Founded | July 2003 |
Headquarters | San Francisco, California, United States |
No. of locations | (San Francisco, Los Angeles) |
Area served | Worldwide |
Key people | Reza Izad |
Slogan(s) | The Video Entertainment Engine |
Website | Metacafe.com |
Alexa rank | 11,680 (October 2016[update]) |
Registration | Optional (required to upload, comment on, rate, and review videos) |
Current status | Online |
Metacafe is a video-sharing website that specializes in short-form video entertainment in the categories of movies, video games, sports, music and TV.
The company was headquartered in San Francisco, California, with an office in Los Angeles. Metacafe was acquired by the Collective Digital Services in 2012 and at this point Metacafe ceased to exist.
In its early years, Metacafe was similar to other video viewing websites such as YouTube or Dailymotion, but has since transformed itself into a short-form video entertainment. The company's partners had included marquee content providers such as major movie studios, video game publishers, broadcast and cable TV networks, music labels and sports leagues.
The site is advertising supported, working closely with brands in the entertainment, consumer electronics, telecommunications, consumer packaged goods, food & beverage, and automotive sectors.
Metacafe used to attract more than 13 million unique monthly U.S. viewers and streams more than 53 million videos in the U.S. each month, according to comScore Video Metrix (March 2011). The site's global audience was more than 40 million unique monthly viewers.
Metacafe Inc. was founded in July 2003 in Tel Aviv by Israeli entrepreneurs Eyal Hertzog (Chief technical officer) and Arik Czerniak (CEO) and raised $3 million from Benchmark Capital. In June 2006, the company closed a Series B financing round of $12 million. Investors included Accel Partners and Benchmark Capital. That September, the company moved its headquarters to Palo Alto, California and in October, Metacafe was ranked the third largest video site in the world according to comScore.