Melina Matsoukas

Melina Matsoukas (born January 14, 1981) is an American director of music videos and commercials. She is a Grammy Award winner for her "We Found Love" video.

Matsoukas is of Greek, Jewish, Jamaican and Cuban descent. Both her name and surname are Greek: Μελίνα Ματσούκα. She earned her degree at New York University's Tisch School of the Arts and completed her graduate work at the American Film Institute (MFA in cinematography). Her graduate thesis was on music videos.

Matsoukas started out at Black Dog Film, then the now-defunct Gorilla Flix film production company, and is currently a director at Prettybird, which she has been signed to since 2011.

Her work is described as, "chock full of bright colors or crisp black and white images, smooth spotlights, and tasteful retro video models." Matsoukas says that expensive equipment is not necessary for a quality video and one should never think that way: "A good video has the right visuals, a well conceptualised story and should be exciting and elicit reaction." In an interview for Venus Zine's Fall 2010 issue, she says about being part of the music video world, "I love it. The quick turnaround, the creativity." Regarding the concept of Solange Knowles' video "I Decided", Matsoukas stated: "This is her concept so I've definitely just developed it and put my mark on it."

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