Melon Music Awards | |
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Awarded for | Excellence in music |
Country | South Korea |
Presented by | LOEN Entertainment, Inc. |
First awarded | 2005 |
Official website | www |
Television/Radio coverage | |
Network | see list |
The Melon Music Awards is a major music awards show that is held annually in South Korea and organized by LOEN Entertainment through its online music store, Melon. It is known for only calculating digital sales and online votes to judge winners.
Points distribution are from 70% from digital score and 30% of online voting.
Points consist of digital score 40%, judges’ score 30% and online voting 30%.
Points are distributed by digital score of 40% and online voting of 60%)
Points are 100% from professional judges.
Points are 100% by MBC Plus Media judges.
Points are 100% from QQ Music user voting.
Points are 100% from Melon's Judges.
Points collected through Kakao Talk (Plus Friend) voting 100 percent.
The 1st Melon Music Awards ceremony was broadcast through CU Media's y-star, Dramax and Comedy TV channels. Internet partners include Melon, Nate (then a sister brand), GOMTV and Afreeca TV (2009-2010).
In 2010, LOEN Entertainment partnered with MBC Plus Media, and the latter transmitted the awards night through MBC every1, MBC Dramanet (from 2010-2011 and 2013), MBC Game (now defunct) and MBC Life (now defunct). When MBC Music was launched in 2012, it shared the honor of being the flagship station of MMA with MBC every1. MBC QueeN joined in 2013.
Daum was the local internet partner in 2013. One year later, it merged with LOEN's incumbent parent company Kakao.
Since 2011, Alphabet Inc.'s YouTube (specifically the 1theK (formerly LOEN MUSIC) channel) is the internet broadcast partner of Melon Music Awards. Microsoft's Zune was the first internet broadcast partner (2009).