Media development

Media development involves capacity building for institutions or individuals related to freedom of expression, and diversity of media, as well as transparency of media ownership. Media development plays a role in democracy and effective democratic discourse through supporting free and independent media.

International donors and other organizations often include support for media development as part of their overall support to international economic and democratic development. Typical efforts to develop independent media development include: journalist training and education; support for and advice on improving the legal and business environment for media; efforts to improve the sustainability of existing outlets; media literacy training; digital media training and integration; infrastructure development; and monitoring and evaluation efforts.

UNESCO developed Media Development Indicators in 2008 as a framework for international media development.

Indicators are within five categories:

The indicators were used for a pilot international survey in 2011 in which 28 countries participated, focused on regulation and supply.

The International Research and Exchanges Board’s (IREX) Media Sustainability Index (MSI) is another widely used tool to evaluate the global development of independent media. The MSI is one of the most important indices "to assess how media systems change over time and across borders."

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