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McKinney (advertising agency)

McKinney
Industry Advertising, Marketing, Experiential Marketing, Media, Strategy
Founded 1969
Founders
  • Charles McKinney
  • Mike Silver
Headquarters Durham, North Carolina
New York, New York
, United States
Area served
Global
Parent Cheil Worldwide
Website mckinney.com

McKinney is an advertising agency based in Durham, North Carolina.

The agency was founded in 1969 as McKinney & Silver by Charles "Chick" McKinney & Mike Silver. The agency was renamed McKinney and has been part of Cheil Worldwide since 2012.

In 2004, McKinney moved from Raleigh, NC to Durham, NC into the American Tobacco Campus. Ten years later, McKinney CEO Brad Brinegar appeared in the short documentary "Because No One Would," which was produced by Goodtree & Company and Horizon Productions to celebrate the factory's restoration anniversary.

In 2012, McKinney participated in “The Pitch,” AMC Network’s unscripted series that follows two ad agencies over seven days vying for the same piece of business.

In 2013, following the purchase by Cheil, McKinney opened an office in New York. The New York office is currently led by CEO Joe Maglio.

McKinney was named one of 10 agencies to watch by Ad Age in 2015.

Where is my Gnome? – for Travelocity

The Art of the Heist – for Audi

SPENT (online game) – for Urban Ministries of Durham

Take it All In – for ESPN SEC Network<

Ad Council Back to School PSAs

Family Hub: Birthday Party – for Samsung Electronics. One of a series of commercials produced from 2014-2016 with Dax Shepard and his wife, Kristen Bell


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