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McDonald's New Zealand

McDonald's New Zealand
Subsidiary
Industry Fast food restaurant
Founded 4 November 1975 (incorporation)
7 June 1976 (first restaurant)
Headquarters Greenlane, Auckland, New Zealand
Number of locations
167
Area served
New Zealand
Key people
David Howse - Managing Director
Products Hamburgers, french fries, Pies, Breakfast and soft drinks
Parent McDonald's Corporation
Subsidiaries Georgie Pie
Website mcdonalds.co.nz

McDonald's Restaurants (New Zealand) Limited is the New Zealand subsidiary of the international fast food restaurant chain McDonald's. McDonald's New Zealand has over 160 restaurants operating nationwide, serving an estimated one million people each week.

As with McDonald's locations worldwide, the franchise primarily sells hamburgers, cheeseburgers, chicken, french fries, breakfast items, soft drinks, milkshakes, and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, fish, wraps, smoothies, and fruit. The company also operates the Georgie Pie and McCafé chains within many of its stores; through the latter McDonald's is the largest coffee shop brand in the country.

McDonald's New Zealand operations are based in Greenlane, Auckland.

The first McDonald's restaurant in New Zealand opened on Cobham Court in central Porirua on Monday 7 June 1976, however it was not officially opened until the following Saturday. The original menu featured the Big Mac (75 cents), Quarter Pounder (65c), Quarter Pounder with Cheese (75c), Filet-O-Fish (65c), cheeseburger (40c) and hamburger (30c).

Problems were encountered opening the restaurant due to strict import laws at the time, which limited importing of overseas products that could be produced in New Zealand. The kitchen for the Porirua restaurant was imported on the condition that it was to allow local companies to reproduce it, and it was to be sent back after 12 months. However, the kitchen had been cemented into the floor and removing parts of it while still maintaining the restaurant operation meant it was impossible. The New Zealand affiliate eventually negotiated with the Corporation to import more kitchens in exchange for a large surplus of cheese the New Zealand Dairy Board (now Fonterra) had.


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