Marty Appel
| Martin E. Appel | |
|---|---|
| Born |
August 7, 1948 Brooklyn, New York |
| Nationality | American |
| Alma mater | State University of New York at Oneonta (1970) |
| Occupation | public relations and sports management executive, television executive producer, and author |
| Years active | 1968–present |
| Employer | Marty Appel Public Relations |
| Known for | Public Relations Director of the New York Yankees |
| Notable work |
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| Board member of |
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| Spouse(s) | Lourdes Appel |
| Children | two |
| Website | appelpr |
Martin E. Appel (born August 7, 1948), is an American public relations and sports management executive, television executive producer, and author.
Appel's career has included sports public relations (including as Public Relations Director for the New York Yankees), sports management, and serving as a television executive producer. He has written over 20 books, including Pinstripe Empire: The New York Yankees from Before the Babe to After the Boss, published in 2012, and Casey Stengel: Baseball’s Greatest Character, published in 2017.
Appel was born in Brooklyn, New York, and is Jewish. His parents were Irving and Celia Appel.
He graduated from State University of New York at Oneonta in 1970. He obtained a degree in political science and journalism.
Appel began his career in baseball while a student, after writing to then-New York Yankees public relations chief Bob Fishel. Appel began his tenure with the Yankees in 1968 at age 19, handling fan mail for Mickey Mantle. In 1970, he became at 21 the Yankees Assistant Public Relations Director. He was named Public Relations Director of the team in 1973 by Yankee owner George Steinbrenner, becoming at 23 the youngest PR Director in Major League Baseball history, and remained in that position for four years.
After resigning in early 1977, and starting a sports management company, Appel handled public relations for the New York Apples of World Team Tennis, a team featuring Billie Jean King and Vitas Gerulaitis. When the league folded, he joined the staff of Major League Baseball Commissioner Bowie Kuhn.
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