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Martha Stewart Living Omnimedia

Martha Stewart Living Omnimedia
Privately-held subsidiary of Sequential Brands Group
Traded as : MSO (1999-2015)
Industry Publishing
Internet
Broadcasting
Merchandising
Founded 1997
Founder Martha Stewart
Headquarters Starrett-Lehigh Building
New York City, New York, U.S.
Key people
Martha Stewart (CEO, Chairwoman)
Lisa Gersh
(President and COO)
Products Martha
Martha Stewart Living
Everyday Food
Martha Stewart Weddings
Body+Soul
Home decorating products
Home furniture
Revenue DecreaseUS$ 160.675 million (2013)
Increase US$ -1.897 million (2013)
Increase US$ -1.772 million (2013)
Total assets Decrease US$ 148.367 million (2013)
Total equity Decrease US$ 70.475 million (2013)
Owner Sequential Brands Group
Number of employees
406 (Feb 2014)
Website MarthaStewart.com

Martha Stewart Living Omnimedia Inc. (MSO) is a diversified media and merchandising company founded by Martha Stewart owned by Sequential Brands Group since December 4, 2015. It is organized into four business segments: Publishing, Internet, Broadcasting media platforms, and Merchandising product lines. MSLO's business holdings include a variety of print publications, television and radio programming, and e-commerce websites.

The company was founded, in 1997 by Martha Stewart, as an umbrella for the various media and merchandising ventures linked to the Martha Stewart brand. It went public on the NYSE on October 19, 1999. The stock opened at $18 a share, but shot up to $38 a share, making Stewart an instant billionaire.

She served as president, chairwoman and CEO of the company until being forced to resign as a result of the . As part of an agreement with the SEC, she was banned from serving in any role that would allow her to prepare, audit or disclose financial results of a public company until August 2011. In effect, this banned her from serving as an officer of her own company. However, she still owns a 96 percent controlling interest.

Stewart rejoined the board of directors of her namesake company in September 2011 and became its chairwoman once again in May 2012.

On December 4, 2015, it was announced that Sequential Brands Group acquired Martha Stewart Living Omnimedia. As a result of its acquisition, Martha Stewart Living Omnimedia requested that the (NYSE) suspend trading & de-list the company's common stock.

Four newspaper columns — ask Martha, Living, Weddings and Everyday Food — are distributed to newspapers throughout the United States via the New York Times Syndicate. Current books are published through Random House's Clarkson Potter division; earlier titles were offered through subsidiaries of Time Warner prior to Stewart's spin-off of her business ventures from its corporate umbrella. Publishing activities are a major source of income for the company, and accounted for roughly 60% of total revenue in 2005.

On 15 November 2005 Martha Stewart named NBC's Sheraton Kalouria as President of Television for Martha Stewart Living Omnimedia (MSLO), he was responsible for development and production of global programming for cable, broadcast, syndication and DVD as well as managing MSLO's development in the area of digital content for video on demand,web and mobile platforms.


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