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Marimekko

Marimekko
Public (Nasdaq HelsinkiMMO1V)
Industry Home furnishings
Textiles
Fashion
Founded 1951 in Helsinki, Finland
Founder Armi Ratia
Riitta Immonen
Headquarters Helsinki, Finland
Key people
Mika Ihamuotila, CEO
Maija Isola, Designer
Vuokko Nurmesniemi, Designer
Revenue Increase 81,107,000 (2008)
Number of employees
414 (2008)
Website marimekko.com

Marimekko is a Finnish home furnishings, textiles and fashion company based in Helsinki. It made important contributions to fashion in the 1960s. It is particularly noted for its brightly colored printed fabrics and simple styles, used both in women's garments and in home furnishings. Two designers in particular, Vuokko Nurmesniemi, with bold stripes, and Maija Isola, with large simple flowered prints such as the Unikko poppy, created hundreds of distinctive patterns and helped to make Marimekko a household name across the world.

Marimekko was founded in 1951 by Viljo and Armi Ratia, after the Viljo's oil-cloth factory project failed and was converted to a garment plant. Armi asked some artist friends to apply their graphic designs to textiles. To show how the fabric could be used, the company then designed and sold a line of simple dresses using their fabric. When Finland's leading industrial designer Timo Sarpaneva invited the company to present a fashion show (albeit canceled at short notice) at the 1957 Triennale in Milan, this was an early recognition of fashion as an industrial art and of Marimekko's key role in the process. The garments were eventually showcased in the nearby Rinascente upscale department store by display manager Giorgio Armani.

Two pioneering designers set the tone for Marimekko: Vuokko Nurmesniemi in the 1950s and Maija Isola in the 1960s. Nurmesniemi designed the simply striped red and white Jokapoika shirt in 1956. Isola designed the iconic Unikko (poppy) print pattern in 1964. Marimekko's bold fabrics and bright, simple design strongly influenced late 20th-century taste. Many of the early Marimekko designs, including Isola's Unikko, remain in production in the 2010s.


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