A Campingflight to Lowlands Paradise, mostly just known as Lowlands, is an annual three-day music and performing arts festival, held in the Netherlands in August since 1993. Although the main focus is on music - rock, pop, dance, hip hop and alternative - Lowlands also offers indoor and outdoor cinema, (street) theatre, cabaret and stand-up, ballet, literature and comic strips.
Lowlands is attended by around 55,000 visitors, spread over 200 acts and more than ten stages every year which are named according to the NATO phonetic alphabet apart from the Grolsch stage (named after the beer brewer Grolsch who has been the main sponsor of the festival for the last few years). The majority of stages are inside huge tents - insurance against the Netherlands climate - with the main stage's tent, Alpha, being approximately the size of a regulation football pitch.
The festival is held 68 kilometres (42 mi) east of Amsterdam in Biddinghuizen, Flevoland province; at Spijk en Bremerberg, which is adjacent to the Walibi Holland amusement park.
The festival, which has been held in Biddinghuizen since 1993, is a successor to one of the very first Dutch pop festivals: A Flight to Lowlands Paradise that was organised in November 1967 by the Utrecht-based artist and painter Bunk Bessel. This festival took place in the Margriethal of Jaarbeurs Utrecht. The entry fee was 10 Dutch guilders (approximately 4.50 euros), including breakfast. This 18-hour-long event had no top acts but included experimental theatre, dancing, poetry, films, body painting and massage. The Utrecht municipality did not pay up the promised subsidy of 8,000 guilders after the event.