Lokmat Brand Logo
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Type | Daily newspaper |
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Format | Broadsheet |
Founder(s) | Jawaharlal Darda, presently managed by Vijay J. Darda and Rajendra Darda |
Publisher | Lokmat Media Limited |
Editor-in-chief | Vijay J. Darda |
Founded | December 15, 1971 |
Language | Marathi |
Headquarters | Lokmat Media Ltd, 2nd Floor, Nirlon House, Annie Besant Road, Worli, Mumbai, 400030 |
Country | India |
Circulation | 1,326,188 Daily (as of Jul - Dec 2015) |
Website | www |
Lokmat ( Marathi (मराठी:लोकमत, literally 'People's Opinion') is a Marathi language newspaper published from Mumbai, and several other cities in Maharashtra state. Founded in 1971 by Jawaharlal Darda, in 2014, as per Indian Readership Survey (IRS 2014) it was the tenth largest Indian daily with 5.887 million readers, and in Marathi, it is the largest selling daily with 1.4 million copies a day. As per IRS 2010 Q3, Lokmat has a total readership of 23.67 million, Lokmat has a total readership of 23.67 million. Its registered and corporate offices are located in Mumbai, Maharashtra (India) and its main administrative center is located at Lokmat Building, Lokmat Square, Nagpur (India).
Lokmat has 11 Marathi editions in Maharashtra.
Lokmat also caters to the Marathi speaking population outside Maharashtra. It has editions in Indore (Madhya Pradesh) and Belgaum (Karnataka). On 21 April 2009, Lokmat launched its Goa edition (Marathi) primarily for the Marathi-speaking population of north and north-east Goa.
Main sections: Local, Maharashtra, National, International, Agriculture, Sports. These sections are covered in every day all editions of Lokmat.
Besides the above, there are some special sections, which only appear in certain editions or on certain days. They are:
1. Lokmat Appointments (every Wednesday and Saturday for Mumbai)
2. Bruhan-Maharashtra
3. Oxygen- for youth
4. Urja- for adolescent children
5. Health and Fitness
6. Travel and Tourism News
7. Sakhi- for women
8. Manthan- literature
9. Almanac and Horoscope
10. Culture and Society
11. Business and Finance
12. Lokmat Shopping
13. Lokmat Birthday Wishes
In 2006, Lokmat formed Cymbal Media, their magazine division in Mumbai.
The first magazine launched is G2- The Global Gujarati (in English) in a large international size. It is distributed in several national and international markets including Delhi, Chennai, Kolkata, Singapore, Sydney, New York and London. The division intends to target several niche segments. It is edited by Pritti Kumar, and contains columns from writers like Bacchi Karkaria, health specialist Naini Setalwad and others.
Lokmat extended its media business to television through a 50-50 joint venture with IBN18 Broadcast Limited (“ibn18”). The joint venture company, IBN-Lokmat Private Limited (“IBNL”), operates IBN-Lokmat, a 24 x 7 Marathi news and current affairs television channel which went on air on April 6, 2008. The channel’s editorial team is led by multimedia journalists Nikhil Wagle, editor of IBN-Lokmat and Rajdeep Sardesai, editor-in-chief of IBN Network.