Type of site
|
Social network service |
---|---|
Available in | American English, Arabic, Bulgarian, Catalan, Croatian, Czech, Dutch, Esperanto, Estonian, Persian, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Mandarin Chinese, Norwegian (Bokmål), Polish, Portuguese (Brazil), Portuguese (Portugal), Romanian, Russian, Serbian, Slovak, Spanish, Swedish, Turkish, Ukrainian, and Urdu |
Owner | Livemocha, inc. |
Created by | Shirish Nadkarni, Co-Founder; Krishnan Seshadrinathan, Co-Founder; Michael Schutzler, Current CEO |
Revenue | undisclosed |
Slogan(s) | Creating a world in which every human being is fluent in multiple languages. |
Website | www.Livemocha.com |
Alexa rank | 30,585 (June 2014[update]) |
Commercial | Yes |
Registration | Required for some services |
Launched | 24 Sep 2007 |
Current status | official/paying |
Livemocha was an online language learning community, providing instructional materials in 38 languages and a platform for speakers to interact with and help each other learn new languages. According to the site, it had approximately 12 million registered members from 196 countries around the globe. It was free to join and use, however it offered the option to pay for various benefits, and it also required user's computer to have proprietary operating system Windows or Mac OS, blocking access from free software operating systems. In 2012, 400,000 users visited the site daily.
The company was founded in 2007 by Raghav Kher, Shirish Nadkarni and Krishnan Seshadrinathan. They came up with the idea for a web-based approach while utilizing the power of social networking sites for language learning, with an emphasis on active participation and exchange in order to hone practical skills and conversational fluency. The name “Livemocha” was invented by the founders during a brainstorming session at a local café, and is meant to evoke the relaxed atmosphere of a coffee shop. On June 8, 2010, Michael Schutzler was announced as the new CEO. Their headquarters is in Seattle, Washington.
The site has received attention from trade publications and national and international newspapers, including the New York Times and the Financial Times.Time magazine named Livemocha one of its 50 Best Websites in 2010.
On April 2, 2013, Rosetta Stone announced that it had acquired Livemocha. On January 8, 2014, Livemocha closed access to its legacy website.
In 2016, Livemocha's website posted an announcement saying
Livemocha supported 38 languages: English, Arabic, Bulgarian, Catalan, Croatian, Czech, Dutch, Estonian, Farsi, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Italian, Japanese, Korean, Latvian, Lithuanian, Mandarin Chinese, Norwegian (Bokmål), Polish, Portuguese (Brazil), Portuguese (Portugal), Romanian, Russian, Serbian, Slovak, Spanish, Swedish, Turkish, Ukrainian, Urdu, and Esperanto, which was the most recent addition.