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La Costa Partido

La Costa
Partido de la Costa
Department
location of La Costa in Buenos Aires Province
location of La Costa in Buenos Aires Province
Coordinates: 36°34′S 56°41′W / 36.567°S 56.683°W / -36.567; -56.683
Country Argentina
Established 1978
Seat Mar del Tuyú
Government
 • Mayor Juan Pablo de Jesus, PJ
Area
 • Total 225 km2 (87 sq mi)
Population
 • Total 60,483
 • Density 270/km2 (700/sq mi)
Postal Code B7105, B7106, B7107, B7108, B7109, B7111, B7112, B7113
IFAM BUE064
Area Code 02252, 02246, 02257
Website http://www.lacosta.gov.ar

La Costa Partido is a partido located on the Atlantic coast of Buenos Aires Province in Argentina.

The provincial subdivision has a population of about 60,000 inhabitants in an area of 225 km2 (87 sq mi), and its capital city is Mar del Tuyú, which is located 350 km (217 mi) from Buenos Aires.

The economy of La Costa Partido is dominated by the summer tourist season (December–February), which sees tens of thousands of vacationers make their way to the Atlantic coast from Buenos Aires and the Greater Buenos Aires urban area.

Noticed by Ferdinand Magellan in 1520, who gave nearby Cape San Antonio its name, Spanish authorities first surveyed the area in 1580. The waterfront area was purchased in the 18th century by the Ortiz de Rozas family, one of Argentina's most well-established landowners. Sold to another prominent family, the Leloirs, in 1816, the area became a sheep ranch. A descandant of the Ortiz de Rozas', Buenos Aires Province Governor Juan Manuel de Rosas, designated the area as the Partido del Rincón de Ajó in 1839, following a local insurrection against his repressive rule and poor conditions. A fishing wharf became Ajó's economic hub in subsequent decades, and had been prominent as a supply route during the 1838 French blockade against Rosas. The area was renamed Partido de General Lavalle, after one of Rosas' erstwhile foes, in 1891. The installation of abattoirs (since closed) was followed by new fishermen's docks, a canal, a Buenos Aires Great Southern Railway terminal, and two lighthouses built between 1878 and 1902.

The area became a tourist attraction during the 1920s, when County Mayor Jorge Gibson promoted its shores for their seclusion and scenic value. He had the local coastline graded into public beaches, and in 1932, a provincial gravel road reached the area. The oldest official municipalities, San Clemente del Tuyú and Mar de Ajó, were established in 1935, followed by San Bernardo del Tuyú (1942), Mar del Tuyú (1945), and Santa Teresita (1946).


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