KPUA
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| City | Hilo, Hawaii |
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| Slogan | "Hawaii's News, Sports, & Information Leader" |
| Frequency | 670 kHz |
| First air date | May 1, 1936 |
| Format | News/Talk/Sports |
| Language(s) | English |
| Power | 5,000 watts (unlimited) |
| Class | B |
| Facility ID | 48678 |
| Transmitter coordinates | 19°47′02″N 155°05′25″W / 19.78389°N 155.09028°W |
| Former callsigns | KHBC (1936-1965) |
| Former frequencies | 1400 kHz (1936-1940) 1200 kHz (1940-1941) 1230 kHz (1941-1949) 970 kHz (1949-1985) |
| Affiliations | Wall Street Journal Radio, Westwood One Sports, Westwood One News, Premiere, SB Nation, CBS Radio News |
| Owner | New West Broadcasting Corp. |
| Sister stations | KAOY, KMWB, KNWB, KWXX |
| Website | www |
KPUA (670 FM) is an American radio station licensed to serve the community of Hilo, Hawaii. The station, established in 1936 as "KHBC", has been owned and operated by New West Broadcasting Corporation since 1992. KPUA broadcasts a variety of local and syndicated talk radio programming, including some specialty Japanese language programs.
KPUA broadcasts a news/talk/sports radio format to the Hilo area. As of March 6, 2012[update], syndicated programming on the station includes Wall Street Journal This Morning hosted by Gordon Deal and Gina Cervetti (Wall Street Journal Radio Network), First Light hosted by Dirk Van (Dial Global), Coast to Coast AM hosted by George Noory (Premiere Networks), and America in the Morning with Jim Bohannon (Dial Global), plus programming blocks from Yahoo! Sports Radio and CBS Radio News. Local weekday programming includes Japanese Show with Taka.
On May 1, 1936, Honolulu Broadcasting Company, Ltd., established a new radio station to serve Hilo, Hawaii, with 250 watts of power on a medium wave frequency of 1400 kilohertz (kHz). This station was assigned the call sign "KHBC" (for Honolulu Broadcasting Company) by the U.S. Federal Communications Commission (FCC).
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