City | Oxnard, California |
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Broadcast area | Ventura County, California |
Branding | La Mexicana |
Frequency | 910 kHz |
Translator(s) | 102.1 K271CA (Oxnard) |
First air date | 1955 |
Format | Ranchera |
Power | 5,000 watts day 1,000 watts night |
Class | B |
Facility ID | 866 |
Callsign meaning | K OXnaRd |
Owner | Radio Lazer |
Website | La Mexicana |
KOXR is a radio station licensed to Oxnard, California. It broadcasts a traditional ranchera music format featuring mariachi groups of Mexico. It is an affiliate of the Radio Lazer network. After years of being a variety format station, KOXR switched to a Spanish-language radio format in the early 1990s.
Long before the call letter was used for a commercial radio station, it was used for Oxnard Airport.
Coordinates: 34°16′58″N 119°07′36″W / 34.28278°N 119.12667°W