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KOWL

KOWL
KOWL-AM logo.png
City South Lake Tahoe, California
Broadcast area Lake Tahoe
Branding NewsTalk 1490AM
Slogan "The News/Talk/Sports Leader"
Frequency 1490 kHz
First air date November 1956
Format News/Talk
Power 1,000 watts (unlimited)
Class C
Facility ID 55493
Transmitter coordinates 38°56′34″N 119°57′25″W / 38.94278°N 119.95694°W / 38.94278; -119.95694
Affiliations CBS News
Owner D&H Broadcasting LLC
Sister stations KRLT
Website KOWL Online

KOWL (1490 AM, "NewsTalk 1490AM") is a radio station licensed to serve South Lake Tahoe, California, USA. The station, established in 1956, is currently owned by D&H Broadcasting LLC.

KOWL broadcasts a news/talk radio format including local news, local talk, hourly updates from CBS News, and a number of nationally syndicated radio shows. Weekday syndicated programming includes talk shows hosted by Jim Bohannon, conservative pundit Rush Limbaugh, consumer advocate Clark Howard, former U.S. Senator Fred Thompson, medical expert Dr. Dean Edell, and author Laura Ingraham, plus Coast To Coast AM with George Noory. Notable weekend programming includes a block of big band music and computer advice from The Kim Komando Show.

This station signed on in November 1956, broadcasting with 250 watts of power on a frequency of 1490 kHz, and licensed to serve the community of Bijou, California. The new station was assigned the KOWL call sign by the Federal Communications Commission. KOWL owner Robert Burdette also served as the station's first general manager and program director.


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