City | South Lake Tahoe, California |
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Broadcast area | Lake Tahoe |
Branding | NewsTalk 1490AM |
Slogan | "The News/Talk/Sports Leader" |
Frequency | 1490 kHz |
First air date | November 1956 |
Format | News/Talk |
Power | 1,000 watts (unlimited) |
Class | C |
Facility ID | 55493 |
Transmitter coordinates | 38°56′34″N 119°57′25″W / 38.94278°N 119.95694°W |
Affiliations | CBS News |
Owner | D&H Broadcasting LLC |
Sister stations | KRLT |
Website | KOWL Online |
KOWL (1490 AM, "NewsTalk 1490AM") is a radio station licensed to serve South Lake Tahoe, California, USA. The station, established in 1956, is currently owned by D&H Broadcasting LLC.
KOWL broadcasts a news/talk radio format including local news, local talk, hourly updates from CBS News, and a number of nationally syndicated radio shows. Weekday syndicated programming includes talk shows hosted by Jim Bohannon, conservative pundit Rush Limbaugh, consumer advocate Clark Howard, former U.S. Senator Fred Thompson, medical expert Dr. Dean Edell, and author Laura Ingraham, plus Coast To Coast AM with George Noory. Notable weekend programming includes a block of big band music and computer advice from The Kim Komando Show.
This station signed on in November 1956, broadcasting with 250 watts of power on a frequency of 1490 kHz, and licensed to serve the community of Bijou, California. The new station was assigned the KOWL call sign by the Federal Communications Commission. KOWL owner Robert Burdette also served as the station's first general manager and program director.