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KLTA-FM

KLTA
KLTA-FMLogo.png
City Moorhead, Minnesota
Broadcast area Fargo-Moorhead
Branding Big 98.7
Slogan Today's Hit Music
Frequency 98.7 FM (MHz) (also on HD Radio)
Translator(s) 96.9 W245CM (Moorhead, relays HD2)
First air date 1983 (as KKIB)
Format FM/HD1: Adult Top 40 (CHR)
HD2: Rhythmic Top 40 (CHR)
ERP 100,000 watts
HAAT 177 meters
Class C1
Facility ID 21191
Callsign meaning LiTe Rock 105 (former branding of 105.1 FM, which was formerly KLTA)
Former callsigns KKIB (1983–1984)
Former frequencies 105.1 MHz (1983–2013)
Owner Radio FM Media
(Radio Fargo-Moorhead, Inc.)
Sister stations K233CY, KBVB, KPFX, KQWB, KQWB-FM, KBMW, W245CM
Webcast Listen Live (FM/HD1)
Listen Live (HD2)
Website big987.com (FM/HD1)
96.9 Hits FM (HD2)

KLTA-FM (98.7 MHz, "Big 98.7") is a radio station based in Fargo, North Dakota, though licensed by the Federal Communications Commission (FCC) to Moorhead, Minnesota, owned by Jim Ingstad's Radio FM Media. The station carries an Adult-oriented Top 40 (CHR) format. KLTA and Rhythmic CHR formatted HD2 translator W245CM "96.9 Hits FM" compete against heritage Top 40 (CHR) KOYY "Y94".

The station signed on as KKIB in 1983 as the flagship station of contemporary hit radio (Top 40) formatted Superstation Double K FM network, which was also broadcast on KKWS 105.9 FM in Wadena, Minnesota and KKVC in Valley City, North Dakota.

In 1984, KLTA flipped to an Adult Contemporary format and rebranded as "Lite Rock 105", a name and format they would keep for 20 years. Dan Michaels and Jane Alexander began doing the morning show as the station began to rise in popularity. In 2001, the morning transitioned to Chris, John, and Jane in the morning. In 1989, KLTA started the Christmas Wish Program. The station asks for donations throughout the year to their Christmas Wish Charity (mainly at their "Wishburger" event in June and the Wish-a-thon in December), and then gives out $500 gifts to families in need throughout the month of December.


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