Infibeam
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Type of site
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E-commerce |
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| Traded as | : INFIBEAM : |
| Founded | 2007 |
| Coordinates | 23°01′24″N 72°32′19″E / 23.023285°N 72.538527°E |
| Area served | India, Middle East |
| Founder(s) | Vishal Mehta |
| Industry | Internet |
| Services | Online shopping |
| Revenue | ₹100 crores/₹1 billion |
| Employees | 1300 |
| Slogan(s) | Shop With A Smile |
| Alexa rank | 5,707 (July 2016[update]) |
Infibeam is an Indian internet and e-commerce conglomerate involved in online retailing, e-commerce software and internet services. The company is headquartered in Ahmedabad, India. It is an online retailer for books, electronics, and automobiles in India. Started in 2007, the company has offices in Ahmedabad, Delhi, Mumbai and Bangalore, and has a total of 1300 employees. Infibeam launched an e-book reader, Infibeam Pi, its successor Pi2, and a media device, Infibeam Phi. Infibeam became India's first E-commerce company to file an IPO, in July 2015.
Infibeam was founded in 2007 by Vishal Mehta, a Cornell and MIT Sloan alumnus. After working for Dell and Amazon.com in the US for five years, Mehta returned to India in 2007 and started Infibeam along with a group of Amazon employees. He funded the company by selling his personal assets rather than opting for external equity funding. The company was started with an initial capital of ₹100-150 million. Infibeam.com started as an automobile portal in 2007, but later turned into an online retailer. In 2010, Infibeam launched 'Pi', India's first e-book reader.
In 2008, Infibeam acquired Picsquare.com, a personalised photo printing website. In 2014, it acquired Odigma, a digital marketing company, for US$5 million.
Infibeam's businesses include online retailing through its flagship website 'infibeam.com', e-commerce platform software service through 'buildabazaar.com', e-commerce marketplace 'dhamaal.com' and its own branded e-book reader. The strategy of Infibeam was described by Forbes as "that seems to defy most standard models". The turnover of the company was reported to be ₹10 billion as of November 2013.
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