In Kind Direct
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| Industry | Charity/Third Sector |
|---|---|
| Founded | 1996 |
| Headquarters | City of London |
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Key people
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HRH Prince Charles, Founder and Patron Robin Boles, CEO |
| Website |
Website Facebook Page Twitter Page |
In Kind Direct is a charity in the United Kingdom founded in 1996 by HRH Prince Charles. The charity distributes surplus goods from manufacturers and retailers to UK charities working both domestically and abroad. In Kind Direct is one of The Prince's Charities, which is the largest multi-cause charitable enterprise in the United Kingdom.
Since foundation in 1996, the charity has distributed almost £170 million in value of goods from over 1,000 companies. 8,300 voluntary and community organisations have received products via In Kind Direct, helping millions of people in need.
In Kind Direct provides a single contact point for companies with goods to donate. The charity has the infrastructure to accept large quantities of goods and then store, sort and deliver them to charities. In Kind Direct accepts all kinds of including: end of lines, slight seconds, samples, items with damaged packaging and returns. In Kind Direct uses an online which resembles a commercial retail website, but is only accessible to non-profit organisations.
The charity has a dual agenda: it seeks to divert usable goods from being wasted or land filled for environmental benefit, but in doing so it releases additional resource to the charity sector.
In Kind Direct addresses brand protection concerns by thoroughly vetting all organisations within its network and monitoring distribution carefully to ensure products are used for good. Charities are not allowed to sell, trade, barter or fundraise with the goods received through In Kind Direct.
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