If Americans Knew is a nonprofit organization that focuses on the Israeli-Palestinian conflict and the foreign policy of the United States regarding the Middle East, offering analysis of American media coverage of these issues. The group's website declares its aim is to provide "what every American needs to know about Israel/Palestine." The site is generally critical of U.S. financial and military support of Israel. It has accused The New York Times and other mainstream news organizations of being biased against Palestinians.
In addition to the freelance journalist and founder Alison Weir, board members include Paul Findley, a former United States Representative and author of "They Dare to Speak Out: People and Institutions Confront Israel's Lobby", and Andrew Killgore, a former ambassador of the United States to Qatar.
According to the organization's website, founder Alison Weir traveled independently throughout the West Bank and Gaza Strip in 2001, where she found a situation she considered to be different from what was being reported by the American media. She stated that the U.S. press portrayal was significantly at odds with that reported by media throughout the rest of the world, and that American citizens were being misinformed and uninformed on what she considered one of the most significant issues affecting them today. Weir therefore founded an organization that would reflect what she considered to be a more objective viewpoint.
In addition to its information website, If Americans Knew places billboards and advertisements about Israel, Palestine and the U.S. and founder Weir publishes articles and op-eds about the topic.
The organization's stated goal is "to inform and educate the American public on issues of major significance that are unreported, underreported, or misreported in the American media," going on to say: "It is the goal of If Americans Knew to inform the American public accurately about [Israel-Palestine]. Most of all, it is to inform Americans about our enormous, and too often invisible, personal connection to it.".