I Am | ||||
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Studio album by Monrose | ||||
Released | 26 September 2008 | |||
Recorded | 2008 | |||
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Length | 50:13 | |||
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Monrose chronology | ||||
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Singles from I Am | ||||
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Source | Rating |
CDStarts | |
laut.de | |
LetMeEntertainYou |
I Am is the third studio album by German pop trio Monrose. It was first released by Starwatch Music, Cheyenne Records and Warner Music on 26 September 2008 in German-speaking Europe. The band reunited with frequent contributors Jiant and Snowflakers and Danish producer Jonas Jeberg to work on the bulk of the album, though several new collaborators were consulted to hand in music, including Ronny Svendsen and Nermin Harambasic from Norwegian music collective Dsign Music, Oscar Gorres, Didrik Thott, Carl Björsell, JoelJoel, Guy Chambers, and OneRepublic frontman Ryan Tedder.
Taking Monrose's work further into dance and electro music, the album scored a generally negative reception from music critics, with laut.de calling them "the Sugababes for discount store-fans." Upon its release, I Am debuted at number nine on the German Albums Chart and reached top twenty in Austria and Switzerland. It spawned three singles, including Tedder-penned up tempo song "Strike the Match", which became a top ten hit in Germany, as well as "Hit'n'Run" and "Why Not Us", both of which missed the top ten.
The songs on I Am were selected out of more than six hundred demo tracks. The album's opening track, "Strike the Match", was penned by OneRepublic singer Ryan Tedder and Deborah Epstein. Selected out of several tracks in Tedder's repertoire, it was the first song confirmed to be appearing on the album. Released as its leading single, the song reached the top ten of the German Singles Chart. Second track "A Love Bizarre" is a cover version of the 1985 single by Sheila E. and Prince. Using the original instrumental as produced by Prince, the song has been described as all-time favorite by band member Guemmour. "Certified" was written by longtime contributors Edwin "Lil' Eddie" Serrano and Jonas Jeberg, and has been described as "high-pitched, technical, and scratching."