Hype! | |
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Directed by | Doug Pray |
Produced by | Steven Helvey |
Starring | Numerous musicians |
Cinematography | Robert Bennett |
Edited by | Doug Pray Joan Zapata |
Distributed by | Lions Gate Entertainment |
Release date
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Running time
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87 min. |
Country | USA |
Language | English |
Hype! (1996) is a documentary directed by Doug Pray about the popularity of grunge rock in the early to mid-1990s United States. It incorporates interviews and rare concert footage to trace the steps of grunge, from its subversive inception in neighborhood basements, to its explosion as a pop culture phenomenon. Hype! shows grunge from the point of view of people within the grunge scene, and attempts to dispel some of the myths of the genre promulgated by media hype, hence the title. The movie generally portrays the latter faction in a satirical way, though acknowledges that media hype helped to propel some of these obscure bands to brief fame.
The film premiered at the Sundance Film Festival in January 1996. It opened to general audiences on November 8 of the same year.
Hype! received positive reviews from critics, as the film holds a 92% rating on Rotten Tomatoes based on 26 reviews.
Hype! includes interviews and performances from bands (primarily oriented with the Sub Pop Records axis) such as TAD, Mudhoney, Nirvana, Soundgarden, Coffin Break, The Gits, Love Battery, Flop, The Melvins, Some Velvet Sidewalk, Mono Men, Supersuckers, Zipgun, Seaweed, Pearl Jam, 7 Year Bitch, Hovercraft, Gas Huffer, and Fastbacks.